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NewsDirect Newsletter, Spring 1998, Issue No. 28
TARP MC Analyzing Direct Marketing Business Alternatives Using a “Value” Approach In This Issue page ... page Analyzing Direct Marketing Business Alternatives Using a “Value” Approach by David S. Lee and ...- Authors: Kiran Desai, Jay Jaffe, David S Lee, Carl Meier, David A Seidel
- Date: Apr 1998
- Publication Name: News Direct